Friday, September 15, 2017

Eyes on the Prize

"An athlete competes in the bike portion of the IRONMAN 70.3 Women's World Championship on September 9, 2017 in Chattanooga, Tennessee."

Sometimes there is no explanation of how incredible athletes can be.

Having the opportunity to document the IRONMAN 70.3 World Championship was certainly one of those moments.

Working in a team format, we documented both the men's and women's race which is half the distance of the the full-length IRONMAN.

This race is a 1.2 mile swim, a 56 mile bike, and a 13.1 mile run which equals the obvious 70.3. And did I mention, they're doing all of this is about four hours?

Unbelievable to say the least, as most non-athletes, or even the word's best, would probably be exhausted completing just one of those segments.

We had a lot of fun and it was a challenge finding clean, compelling backdrops. But in the end, told the story immaculately and we're looking forward to doing it again soon.


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